MICAM Milano 2027

21 Feb to 23 Feb 2027
EuropeFiera Milano Rho, Milan, Italy

Short notice: book a builder now
Clothing on a rail in a fashion store
Illustrative image

About MICAM Milano

For footwear brands, MICAM Milano is one of the most important dates in the selling calendar. The international footwear exhibition takes place twice a year, in February and September, at Fiera Milano in Rho, on the north-west edge of Milan, and is run by ANCI Servizi on behalf of Assocalzaturifici, the Italian footwear manufacturers' association.

Exhibitors present men's, women's and children's collections spanning luxury and designer labels, contemporary fashion, casual, sports and comfort footwear. Alongside established Italian and international brands, the show gives space to new names through its Emerging Designers programme and an Italian start-up area.

The audience is professional: buyers, retailers, distributors, agents and fashion media from around the world. Many visit every season, because MICAM is where orders for the coming season are placed and international distribution deals are discussed.

MICAM Next provides seminars, technology showcases and trend analysis, and a Trends Buyer's Guide helps visitors navigate the halls. A free matchmaking tool connects exhibitors and buyers before the show. MICAM also runs at the same time as related Milan fairs covering leather goods, jewellery and fashion, leather and tanning technology, so buyers can combine several sectors in one trip.

Exhibiting at both editions each year is common, and many brands treat their MICAM stand as a recurring showroom that evolves from season to season.

Next edition

MICAM Milano 2027: what to expect

The February 2027 edition of MICAM Milano runs from 21 to 23 February at Fiera Milano Rho, with the following edition scheduled for 12 to 14 September 2027.

The co-located events include MIPEL for leather goods, Milano Fashion & Jewels, Lineapelle and Simac Tanning Tech, which broadens the buyer base well beyond footwear specialists. The Emerging Designers showcase, MICAM Next talks and the MICAM Taste Arena all feature.

Brands exhibiting in both February and September can design a stand system that adapts between seasons, which keeps costs down and shortens build time. Order-taking happens seated, so a comfortable area for line sheets and appointments usually matters more than extra display wall.

Key facts

Dates
21 Feb to 23 Feb 2027
Venue
Fiera Milano Rho, Milan, Italy
Who visits
Trade
Organiser
ANCI Servizi (Assocalzaturifici)
How often
Twice a year
Exhibitors
1,000+ brands
Visitors
20,000+
Sectors
Fashion & Accessories
Website
Official MICAM Milano website

Planning timeline for a custom stand

Rules of thumb for a medium-sized custom stand. Your exhibitor manual has the exact deadlines for MICAM Milano.

  1. 21 Jun 2026Book your stand builderAllow extra time for shipping, local rules and venue approvals.
  2. 21 Oct 2026Sign off the stand designFinal layout, graphics plan and budget agreed.
  3. 27 Dec 2026Submit stand plans and safety paperworkStand plans, risk assessments and insurance usually go to the organiser 6 to 8 weeks out. Check the exhibitor manual.
  4. 17 Jan 2027Send final graphics artworkAround 4 to 6 weeks before the show.
  5. 31 Jan 2027Confirm deliveries and build-up timesBook shipping, parking and your build slot.
  6. 21 Feb 2027Show opens

Dates checked against the organiser's website. Always confirm on the official site before booking.

Planning your stand